Microsoft Buys Xamarin - Analysis

FEBRUARY 25, 2016 // By Kevin Ford

As you probably heard Microsoft announced that they are acquiring Xamarin. I see there are a ton of these posts asking the fundamental question, what does this mean? For myself I'm thinking through a bunch of issues.

Will the pricing model for licensing change?
I would guess almost certainly. Microsoft generally handles licensing for development tools through Visual Studio editions and MSDN licensing. Already the "free" version of the Xamarin platform is available as part of the VS install. I expect this will now become the full version that is baked into Visual Studio. What level of Visual Studio will be required for Xamarin? I'm actually not sure. However I expect MS will want most developers to be able to use the Xamairn tools so they will likely set the bar pretty low.

What about Xamarin Studio?
If you love Xamarin Studio, I'm not hopeful, at least in the long run. Microsoft already has Visual Studio and Visual Studio Code. I would expect them to double down on these IDEs and in that world Xamarin Studio largely becomes redundant. In the short term I expect it will be around for a bit.  What this means is that development will done on a PC with a remote build server unless and if Microsoft builds the Xamarin technology into Visual Studio Code to run on OSX. This may or may not happen, it is always possible that if it is part of the roadmap that Xamarin Studio will be kept around until then. But at some point I guess that it will almost certainly be retired.

What about Mono?
Mono is open source, will remain so, and so isn't overly impacted by this. The new MS loves open source anyway.

Xamarin University?
Microsoft does not have a training program or certification program as in depth and extensive as Xamarin University and its associated certification. I'm not sure this is an area where Microsoft will invest in changing how they do things. The Xamarin University program will likely be rolled into Microsoft's current certification scheme.

How about Xamarin's Partner Program?
Microsoft, I hate to say this but Xamarin's partner program has your's beat, hands down. I am not hopeful that Microsoft will change its partner program to meet Xamarin's but I do at least have some small hope that they will examine it closely for things that really work there. That may just be wishful thinking on my part.

What is the future of Xamarin Forms?

I expect it to be pulled in more closely to the UWP structure so it can be used without extensively altering UWP development. For example the XAML may change to meet the UWP structure. Having said that the match will not be exact. Part of the reason why the UWP structure works is because MS is in control of the UI components and sits on top of a unified OS. This is not true for iOS and Android. I expect some changes here, but the concepts won't (and likely can't) be completely abandoned. Jason Smith's work is still relevant.

How about their relationship with Apple?
There will be some degradation in the relationship because MS will be seen as less of a neutral party than Xamarin is.  Having said that, the relationship between Apple and Microsoft has fundamentally changed and improved over the past year or two. This will likely continue.

Can we still expect day one support for API changes?

As I understand how Xamarin wraps the iOS APIs it is largely automated so in cases where there will be no fundamental underlying change in the ability to get day one support for most XCode version and API changes. However, more fundamental changes like moving from 32-to-64 bit or the Apple Watch structure may require a closer relationship. I suspect Microsoft will try and continue to partner with Apple across a wide variety of initiatives and keep improving the relationship. Let's be honest here, Apple and Android have the phone space and Microsoft isn't a viable competitor here. Tablets are a different story but one where the advantages of cooperation for both firms, given the current conditions, outweigh the desire to freeze each other out.

How about product stability?
This is one the huge pluses that I see. Xamarin was a smaller company that was very ambitious in the breadth of their offerings and what they are trying to do. The stability of the products from release to release is, well, not always where it should be. I've stated this before, Xamarin has a lot to learn in really getting a fully stable product to market and they are solving an extremely complex problem. I suspect that the Microsoft control over process and quality assurance will only have a long term positive impact on the product. Having said that, it may take a while to play out.

What about the Android Player?
Microsoft has their own player that sits on top of Hyper-V, Microsoft's virtualization technology. The real advantage of the Xamarin Android Player is that it works with Oracle's Virtualbox and can run on a Mac. With recent improvements in Google's version of the Android player I'm not sure if they will need to keep the increasingly redundant Xamarin Android player. One of them will likely go and it probably won't be the one that runs on Hyper-V.

For that matter Xamarin Insights?
Microsoft has their own Insight's product. I expect the Xamarin version to be rolled into the Microsoft one, using the Microsoft back end and pricing schemes.

Test Cloud?
This type of cloud service is right up Microsoft's alley. Perhaps rebranded as part of Azure, I think good things will happen here if you use this product. Also this will likely continue to use more standard testing formats.

Profiler?
This tool is very specific to the mobile platforms and Microsoft will likely (hopefully) complete it.

The upshot of all this? I believe it will be a net positive impact. There are two major benefits I see; first since Microsoft gets its revenue in other ways the licensing scheme will change making the Xamarin platform a bigger player because it will lower the bar to learning the platform. The second has to do with the size of Microsoft and maturity of their development processes, the products will only get stronger and more stable.

I look forward to seeing how this plays out.

Kevin Ford is the Mobile Practice Lead at Magenic. This is republished from his blog here. If you’d like to contact us directly to learn more, email us or call us at 877-277-1044.

Categories // Mobile
Tags // Xamarin, Microsoft

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