June 22, 2017 // By Magenic
Mobile technology, according to Forrester, is "the face of digital." What does this mean for mobile technologists and digital product managers? It's this: "Mobile is [the] gateway to new interactions that are rapidly gaining customers’ mobile moments."
Whereas a few years ago technology was a limiting factor to creating imaginative mobile experiences for customers, today technology capabilities often run significantly ahead of the product owners’ visions and roadmaps.
Consequently, savvy business leaders understand that integrating digital into their product lines and services using “emerging technologies” is the key to driving growth for the future. They understand that digital transformation driven by emerging technology always has one thing in common: mobile.
What are the emerging technologies that apply to mobile? Forrester’s recent “Top Emerging Technologies to Watch: 2017 to 2021” categorizes emerging technologies into two groups: Systems of Engagement and Systems of Insight.
As the face of digital, mobile is either the primary interface or an integrated data broker for almost all these technologies. In fact, emerging technologies are cementing mobile's position as "the one device to rule them all" rather than supplanting it.
In an upcoming webinar on July 20th Magenic and the Xamarin Team at Microsoft will discuss key emerging technologies, including machine learning, digital reality and the Internet of Things (IoT), and how they’re impacting the mobile enterprise. We’ll cover:
- A business users’ simple guide to key emerging technologies
- High-level survey of the supporting technology and what it means for business
- Examples of mobile apps that are successfully using emerging technology to change customers’ experience with their brand
Our objective during this webinar is two-fold:
- Create awareness of the amazing new business capabilities that emerging technologies support
- Stimulate creative thinking about how emerging technologies can impact and even reshape your business
Getting your arms around emerging technologies, how to effectively use mobile, and how to fit into your digital transformation journey is a complex undertaking. Magenic Technologies specializes in digital transformation through technology and can guide you each step of the way. Let's talk about how we can help you add the jet fuel of emerging technologies and mobile to your digital transformation.
Webinar Details: Digital Transformation and Emerging Technologies Impact on Mobile
Date: July 20th 1:00 PM – 2:00 PM CDT
Registration Link: Click here